THE GERMAN PRIVATE LABEL MARKET SHARE REACHES 42%.
The private label sector has definitely shaped itself as the opportunity for manufacturers and retailers all over Europe to cope with the economic crisis.
Developing private label lines of products has become one of the retailers’ most strategic tools to offer cost-effective goods in an attempt to maintain consumers’ loyalty in a challenging market. The German private label market in particular has shown a growing trend along the last years and an estimated volume of 42% of market share in 2009.
The PRIVATE LABEL exhibition in Germany was created to provide a focused business platform for manufacturers, importers, distributors and brokers to meet with private label key decision makers from retail chainsin particular and other related industries in general. The first edition of the PRIVATE LABEL exhibition welcomed 117 exhibitors from 18 different countries. We welcome you to join us at PRIVATE LABEL 2011 in Berlinand become part of the ideal business meeting point for private label manufacturers and buyers.
* Figures are estimates only.